Web Site Design and Function:

Web Site Design and Function for the Client:

Web site design should be a creative process that reflects the needs and goals of an individual, business or organization. The appearance or style of a website should be governed by the subject, theme and nature of a client’s business, keeping in mind the user’s preferences and search engine requirements for website placement.

Web Site Design and Function for the Users:

Although websites can come in many shapes and colors, web users generally prefer uncluttered websites with easy to find, digestible information. Navigation in a website should be fast, easy, and obvious. At no time should a visitor be lost on a website. Some website designs require users to first fill out a form or endure a slow loading splash page or down load a program first. These “conditional websites” make people impatient and they usually leave as a result.

Flash animation is generally discouraged as a web design feature because of its negative reception by the public. It does have a limited place on the web, but must first be carefully considered as an asset or a liability when designing a website your users will appreciate.

When people use the internet they have a tendency to shift into a higher gear and are just one click from moving off a website if it does not please them. Studies have revealed the habits of on line users and their preferences. Some of the most common reasons people leave a website range from poor website appearance, slow loading pages and blinking graphics to frustrating navigation. Our experience and knowledge of these preferences will make a positive difference in your website design.

Web Site Design and Function for the Search Engines:

To establish your website’s presence on the search engines, your website needs to have key essential elements laid out in the blueprint of the web design and it must contain relevant information. We can accomplish this by using search engine friendly web design techniques and inclusion of relevant key words and key phrases. Some of these techniques include using clean html code, proper java script files, and ethical design practices. Read more information on search engines and website promotion options and visit our page, Website Promotion.

In summary, a website needs to be designed to balance the needs of the owner and it's users and contain required design elements and relevant information which will in help with search engine ranking.